Portfolios
SIM Thought Leadership
SIM Academy provides an extensive range of upskilling programmes and learning solutions for working professionals. They offer a number of professional development courses and aim to provide a larger platform of information to help individuals to hone and advance their skills.
The concept of the SIM Thought Leadership microsite was to expand on the latest learning solutions and feature events under SIM Academy and implement them in a comprehensive modern blog format. A mailing list subscription service was introduced to make it easy for customers to stay up-to-date with SIM’s events and news.
Content Accessibility
The revamped website significantly improves accessibility for customers seeking learning materials. Users can effortlessly browse the site even while on the move!
Grab Academy Portal
In order to further empower their drivers and delivery partners, Grab launched the GrabAcademy Portal, where a plethora of learning and training resources are readily available for their partners to use in order to help them upskill and progress further in their careers.
Our UI/UX designers executed their web design and development skills with emphasis on streamlining the overall web navigation flow, providing a seamless browsing experience for Grab's partners. The website provides easy access to learning resources, training courses and job opportunities. Reflecting Grab's brand identity, the web design also incorporates Grab’s corporate green tones and distinctive graphic elements to elevate the overall branding.
UI/UX
Significantly improved the navigational flow between pages allowing Grab’s partners to easily search for information that is relevant to their needs.
Mobile Responsive Design
All web page layouts are fully revamped to offer a much smoother mobile browsing experience for Grab’s partners who are constantly on the go!
Community Foundation Of Singapore
The Community Foundation Of Singapore (CFS) is a prominent philanthropic foundation in Singapore. Following their principle of connecting and giving back to the community, we helped them design their site according to:
Theme - “Connecting Lives Inclusivity and Integration”
In Singapore’s philanthropic landscape, many websites lack modern web design elements and structure. Thus, CFS reached out to us to revamp their website to effectively communicate their mission, vision and activities.
The website implements the use of patterns infinitely animated throughout the browsing experience, providing a more personalised touch. The website aimed to optimise the mobile-user browsing experience, and enhance marketing initiatives, streamlining content updates and traffic tracking.
Navigation Flow
The menu, content, and media are strategically positioned to facilitate easy navigation in desktop & mobile, significantly speeding up user access to desired information.
Technical SEO
The website code is tailored and optimized for SEO. As a result, overall organic traffic and readership have experienced significant improvement.
Harvester
Located at Hillsta Condominium, Harvester is an online and physical grocery store that aims to always embrace the kampung spirit. They serve as a community hub, serving groceries, essentials and household items to the public.
With catchy local slang and phrases blended into the website and brand, the aim was to emphasise a friendly and familiar feeling to customers. Using a warm colour palette and friendly, relaxed catch phrases, our team worked on providing memorable slogans and design elements to further boost the store’s brand identity.
Brand Identity
The design and marketing efforts have effectively elevated Harvester’s corporate brand identity in both online platforms and events.
Community Foundation Of Singapore
The Community Foundation Of Singapore (CFS) is a prominent philanthropic foundation in Singapore. Following their principle of connecting and giving back to the community, we helped them design their site according to:
Theme - “Connecting Lives Inclusivity and Integration”
In Singapore’s philanthropic landscape, many websites lack modern web design elements and structure. Thus, CFS reached out to us to revamp their website to effectively communicate their mission, vision and activities.
Additionally, we have enhanced the site’s SEO, improving organic traffic to solidify the brand’s presence and connect them with more users.
Navigation Flow
The menu, content, and media are strategically positioned to facilitate easy navigation in desktop & mobile, significantly speeding up user access to desired information.
Technical SEO
The website code is tailored and optimised for SEO. As a result, overall organic traffic and readership have experienced significant improvement.
Tittle for Parents
As a parental control solution, Tittle for Parents is an app designed to promote healthier family lifestyles, quality family interactions and safer digital environments for children. The app targets parents, guardians and boarding schools, providing them a solution to manage children’s screen time; balancing free time between mobile usage, outdoor activities and education exercises.
Spanning across a full spectrum of design works, our team showcased our skills in branding, logo design, website and mobile app development as well as providing marketing collaterals. We were also involved in their digital marketing across the APAC regions. The mobile UI/UX for Tittle was crafted following our research efforts with parents and schools, carefully tailored to their preferences and needs.
Additionally, we have enhanced the site’s SEO, improving organic traffic to solidify the brand’s presence and connect them with more users.
The 2-Clicks Strategy:
The app’s UX design was well received by parents with easy-to-use navigation and intuitive features that allowed parents to easily manage their children’s screen time. The overall UI in both the website and app offers clean layout and sharing information that are easy to read in both desktop and mobile, hitting over 6,500 traffic per month in the APAC regions.
Cardinal Health
Cardinal Health has made global reach with focus on cost-effective healthcare while putting their patients first. In light of the pandemic, Cardinal Health launched a virtual event with the intent of motivating their staff:
Theme - “Reset. Refresh. Recapture.”
Our team spearheaded the conceptualization of Cardinal Health's partners kick-off event. From creative direction to designing the event logo, microsite, and marketing collaterals, we emphasized strengthening mindsets and spirits, realigning with their mission to progress collectively.
Additionally, our media team crafted the grand opening video, spotlighting the challenges of the COVID pandemic and encouraging resilience among Cardinal Health’s employees. The video was created to stir emotional yet motivational vibes amongst the audience - setting a high-energy tone for the entire event, energising everyone in the crowd!
Impactive Campaign Theme
Overall campaign theme and creatives were well received by the audiences in the kick-off event. The logo, microsite, marketing collaterals and the grand opening video significantly elevated the entire event mood - emphasising resilience and collective progress within the organisation, as well as energizing the audience with a high-energy, motivational tone.
Cardinal Health
Cardinal Health has made global reach with focus on cost-effective healthcare while putting their patients first. In light of the pandemic, Cardinal Health launched a virtual event with the intent of motivating their staff:
Theme - “Reset. Refresh. Recapture.”
Our team spearheaded the conceptualization of Cardinal Health's partners kick-off event. From creative direction to designing the event logo, microsite, and marketing collaterals, we emphasized strengthening mindsets and spirits, realigning with their mission to progress collectively.
Additionally, our media team crafted the grand opening video, spotlighting the challenges of the COVID pandemic and encouraging resilience among Cardinal Health’s employees. The video was created to stir emotional yet motivational vibes amongst the audience - setting a high-energy tone for the entire event, energizing everyone in the crowd!
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